Palmonas: ET Startup Awards 2026: Palmonas leans on offline retail expansion as branded jewellery market gets crowded

Palmonas: ET Startup Awards 2026: Palmonas leans on offline retail expansion as branded jewellery market gets crowded



This is part of a series of interviews with the winners of The Economic Times Startup Awards 2026.Demi-fine jewellery brand Palmonas has leaned on its offline stores and loyal repeat customers to compete with legacy jewellers and the many new entrants in the category, cofounder Pallavi Mohadikar told ET.”Retail is a very important growth lever for us. We currently run 105 stores and will end this fiscal year at about 160. Repeat rate and loyalty



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