In the July-September quarter, for instance, Swiggy managed to narrow its net loss while Eternal increased its profit. In the quick commerce business, Eternal’s Blinkit posted a net order value of Rs 20,940 crore, more than three times Swiggy’s Instamart’s Rs 6,553 crore. In part this is because they follow different models: Blinkit operates on the inventory model, where it accounts for the value of goods sold as revenue. Swiggy runs Instamart