IPO-bound Ola Electric hires former Byju’s senior executive Jitesh Shah to lead after-sales

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Jitesh Shah, the former business head of Byju’s exam prep and Aakash digital businesses, has joined Ola Electric as the head of its after-sales and services division, multiple people in the know told ET.

As part of his new responsibilities at the public markets-bound firm, Shah is spearheading an expansion of Ola’s service centres and fast-charging network, as well as an extension of warranty on all new scooter sales announced by the firm in February, they added.

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“Shah started working at Ola Electric a few months ago, just ahead of the firm filing its draft listing papers with the public markets regulator,” one of the persons said.

Ola Electric did not respond to requests for comment on Shah’s hiring.

The electric scooter maker is looking to expand its charging network ten times over to 10,000 fast-charging points by the end of the next quarter, while also expanding its service centre network from the current 400 to 600 by April 2024, founder and managing director Bhavish Aggarwal had said in February.

Beyond this, it also extended the warranty for all its scooter variants to 80,000 kilometres (kms) or 8 years, compared to the 40,000 kms or 3 years that it earlier provided.

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In an interaction with ET in early March, Ola Electric’s chief marketing and revenue officer Anshul Khandelwal had said the increase in after-sale services like charging and warranty were essential to maintaining the firm’s market share in the two-wheeler market. Ola Electric sold 33,722 units in February, cornering a 41% market share, according to data from the government’s Vahan website.Shah was among the two seniormost executives heading business verticals at Bjyu’s. He was appointed right after the beleaguered edtech startup consolidated four verticals into two in August last year, as it restructured its mainstay business.

Prior to joining Byju’s in July 2022, Shah spent a little over 14 years at consulting major Boston Consulting Group, where he was last managing director and partner.

On March 13, ET reported that Ola Electric had finalised plans to launch an electric auto rickshaw, expected to be unveiled later this month, as part of its bid to enter the lucrative commercial vehicle market in India.

The firm filed a draft red herring prospectus (DRHP) in December last year, and is looking to raise up to Rs 5,500 crore through a fresh issue of shares, apart from an offer for sale of 95.2 million shares by existing investors.



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