India’s pet retail on its way up as Upstox founders invest in pet brand ‘Pet Warehouse’

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Bengaluru-based startup Pet Warehouse raises funds from Upstox founders, Ravi Kumar and Kavitha Subramaniam. Through this investment, the aim is to expand and provide pet products at affordable rates. This investment marks a significant milestone for Pet Warehouse, which aims to revolutionise pet care with affordability and accessibility at its core. “We want Pet Warehouse to be known as the Decathlon of pet brands as we bring in a warehouse model, which includes bigger spaces, huge discounts, and happy deals,” says founder Manjunath Reddy.

The backstory:How it happened

The story behind this investment is a testament to the power of strong connections and shared visions. Anil Reddy, mentor and investor at Pet Warehouse, facilitated the introduction between Pet Warehouse and Upstox founders Ravi and Kavita, mutual acquaintances of Manjunath Reddy. Recognising the brand’s growth potential, Anil highlighted Pet Warehouse’s commitment to high-quality, affordable pet products and services.

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Pet Warehouse was founded in November 2021 with a mission to make pet ownership more affordable and accessible. The brand offers a wide range of products, including pet food, treats, toys, accessories, and grooming services Their user-friendly website and convenient delivery options have already attracted a loyal customer base, contributing to significant revenue growth.

A vote of confidence

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After the investment, Manjunath Reddy and Kruti Reddy, Founder & Co-founder, respectively, Pet Warehouse expressed their excitement about the new partnership, stating, “This investment is a tremendous vote of confidence in our vision. It will enable us to accelerate our growth plans and expand our reach, making high-quality pet care accessible to more pet parents across India.”

Expanding horizons

With this fresh injection of capital, Pet Warehouse plans to expand its footprint beyond its current six locations in Bengaluru. The brand envisions opening 25+ stores and 10+ superstores across major cities in South India, aiming to become a household name in the pet care industry.

The investment will also support Pet Warehouse’s upcoming manufacturing of its own product line, Chippi, which promises to offer an even broader range of affordable and innovative pet care solutions.

The warehouse model

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is Inspired by the success of Decathlon, the warehouse model that Pet Warehouse is bringing to the pet care industry involves creating larger retail spaces that can offer a wider range of products at discounted prices. The concept is to provide a one-stop solution for all pet care needs, ensuring that customers can find everything they need under one roof.

Manjunath Reddy elaborates, “Our warehouse model is designed to offer customers an unparalleled shopping experience. With larger spaces, we can stock a more extensive inventory, provide better discounts, and create a more enjoyable shopping environment. Our goal is to make Pet Warehouse the go-to destination for all pet owners.”

Reaching every pet

The vision of Pet Warehouse is not just about expanding retail spaces but also about reaching every pet who deserves care and affection. By increasing their presence in major cities, Pet Warehouse aims to make high-quality pet care accessible to more pet parents. This expansion is not just about business growth; it’s about making a positive impact on the lives of pets and their owners.

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The new stores and superstores will offer a wide range of products and services, from food and toys to grooming and accessories, ensuring that pet owners have access to everything they need to care for their pets.The partnership is a significant milestone in the pet care industry in India. By combining their expertise and resources, they are set to revolutionise the market, making high-quality pet care more accessible and affordable. As Pet Warehouse embarks on this exciting journey, pet owners across India can expect more innovative products, better services, and a commitment to quality at an affordable price. The future of pet care in India looks promising, with Pet Warehouse leading the way.

Disclaimer: The above content is non-editorial, and TIL hereby disclaims any and all warranties, expressed or implied, relating to it, and does not guarantee, vouch for or necessarily endorse any of the content.



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