The round comes on the back of a $7 million infusion led by Lightspeed and Z47 last September. The company counts Livspace founder Ramakant Sharma, Meesho’s Vidit Aatrey, and Blackbuck’s Rajesh Yabaji as angel investors.
Founded in 2023 by Utkrishta Kumar who was previously the chief business officer at ecommerce major Meesho, Oolka’s credit marketplace is integrated with AU Small Finance Bank, Yes Bank, and IDFC First Bank. The company has also partnered with Mumbai-based financial services player InCred.
The company also offers personalised advice to consumers on how to manage their credit requirements, consolidate certain debt products, and improve their financial profile.
“Oolka is working on using AI agents to help customers manage their borrowings and dues better, and make better financial decisions,” said one of the people aware of the development.
Emailed queries to Oolka and Accel went unanswered.
The AI-led financial services sector is seeing major traction with some early deals taking shape as new-age founders and venture investors take note of the technology’s potential to improve consumer experience, among other things.
In an interaction with ET in September 2025, Kumar had said that the company supports nearly 100 Indian languages, with voice and live call features planned in the future.