AWS accelerator program: Amazon picks seven Indian startups for global accelerator program: a look at what they do

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Amazon Web Services (AWS) has selected seven Indian startups specialising in generative AI for its global accelerator programme. Among the 80 companies picked by AWS for its global AI programme are seven Indian startups: Convrse, House of Models, Neural Garage, Orbo.ai, Phot.ai, Unscript AI, and Zocket.

A look at what these startups are up to:

  • Convrse: Founded in 2021 by Anshul Padyal, Vishesh Khatri and Vikrant Singh, Convrse is an AI-based tool which optimises complex 3D objects or scenes and makes them web or real-time ready. The startup, which serves companies in sectors like gaming, architecture, manufacturing, healthcare and simulations, claims to be the world’s first intelligent 3D mesh optimiser.
  • House of Models: Headquartered in Bengaluru, House of Models leverages large language models (LLMs) and diffuser models to generate digital content for brands and businesses, including images, videos, and product descriptions.
  • Neural Garage: The startup uses GenAI to lipsync actors with dubbed audio in film, streaming, advertising and broadcasting, offering seamless viewing without compromising the cinematic feel.
  • Orbo.ai: Founded in 2019, this Mumbai-based startup uses GenAI to provide hyper-personalisation and contextual search solutions for beauty and personal care industries. Founded by Manoj Shinde, Danish Jamil and Abhit Sinha in 2019, the startup gives data insights on facial attributes, skin tone and abnormalities to give customised results.
  • Phot.ai: Founded in 2022 by Akshit Raja and Venus Dhuria, Phot.ai is an AI-powered platform that simplifies photo editing and graphic design through a variety of tools designed to help ecommerce sellers optimise their workflows.
  • Unscript AI: Unscript AI is a SaaS marketing tool that uses generative AI to create studio-quality videos with real or virtual actors, without the cost or time involved with physical shooting. It was founded by Ritwika Chowdhury in 2021 with an aim to empower companies to create more personalised and impactful customer experiences.
  • Zocket: Founded by Karthik Venkateswaran, Mukund Srivathsan, Nandha Kumar Ravi and Sundar Natesan in 2021, Zocket simplifies digital advertising using generative AI for ad creation, targeting, and analytics, making it easy for businesses of all sizes to manage and optimise campaigns.


About AWS GenAI Accelerator Programme

The selected startups will receive up to $1 million in AWS credits to develop, train, test, and deploy their generative AI solutions. The credits can be applied to Amazon SageMaker and Amazon Bedrock, tools for developing and deploying generative AI applications. To further their use of ML & AI technologies, the startups can also leverage a variety of AWS services to support their growth, including AWS compute, storage and database technologies, along with AI chips like AWS Trainium and AWS Inferentia 2, the company said.“At AWS, our $230 million commitment and global expansion of the generative AI accelerator reflects our continued focus on supporting startups to develop, build and scale their unique ideas using generative AI,” said Amitabh Nagpal, head, startup business development, AWS India.

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The 10-week-long programme announced in June, is a part of AWS’s $230 million commitment to accelerate Gen AI-driven applications worldwide.



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